Luxury retailer Sneakerboy has gone into administration

“WHERE ARE MY SHOES!!!!!!!! I EMAIL, DM-ING AND CALLING YOUR STORE BUT NO ONE ANSWERS,” Jullian Lataquin posted on Sneakerboy’s Facebook page last week. Another Facebook commenter, Les Uy, said they had tried to contact customer service about a pair of shoes, but they hadn’t shipped. ‘please???” they posted.

Frustrated and out of pocket, Sneakerboy customers have been trying to contact the luxury retailer about unfulfilled orders for over a week and now Sneakerboy’s website confirmed he was in administration, posting “Sneakerboy is in administration. All orders from July 2, 2022 will be fulfilled by administrators in the future.

“All orders before July 2, 2022, please contact Hamilton Murphy on (03) 8866 7600.”

Sneakerboy, which has stores in Sydney and Melbourne, is known to have a pair of each style in each size that customers can try on in-store. It typically stocks high-end shoes from brands such as Balenciaga and Golden Goose, as well as sought-after styles like the Nike Jordan 1. Customers then wait to receive their orders via shipping, but in recent months some have not arrived.

On Saturday, administrator Stephen Dixon of the insolvency firm Hamilton Murphy review was appointed as a volunteer director of five companies, including Sneakerboy Pty Ltd, two companies linked under the Sneakerboy name, Luxury Retail Treasury Pty Ltd and parent company Luxury Retail Group Pty Ltd.

“The administration’s voluntary appointment was made due to the company’s short-term funding difficulties,” Hamilton Murphy Advisory said in a statement. “The difficult but prudent decision has been made to initiate the process of voluntary administration. The administrator will now assess the continued viability of the business while assessing the businesses ability to continue operating as a going concern.

Over the past three years, Sneakerboy has been the subject of lawsuits from Adidas, the Victorian Commission of State Revenue and AMP Pacific Fair. Sneakerboy allegedly failed to pay rent for his Gold Coast store (operated by the latter) for more than a year, according to the Australian Financial Review.

The first meeting of creditors will be held on Wednesday July 13, according to News.com.au.

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