In a surprising move, Elon.Space, NFT’s new creative “cultural experimentation” project, has purchased Kanye West’s iconic Goyard “Robot Face” backpack. This recent sale of $100,000 (50 ETH) is an unusual buy for a new NFT project, but there is a twist. In the next edition of the Elon.Space NFTs, everyone who purchases an NFT will automatically be entered into a raffle to own the legendary Goyard backpack. There are only 420 of these unique NFTs, so holders will have a great opportunity to win!
Why is the Kanye West Robot Face backpack so valuable?
During Paris Fashion Week in 2010, superstar musician Kanye West ordered and purchased a 1/1 backpack from ultra-luxury fashion brand Goyard. In fact, it was the brand’s very first backpack, having been in business since 1853.
The backpack itself is a representation of Kanye West at that time. By 2010, he was the world’s biggest musical artist and was beginning to use that same creativity to change the fashion industry. It has several unique features, such as the three front pockets, zippers and the famous Goyard Chevron pattern.
The backpack looks like a face, hence the name of the robot face. There is also a painted K and star emblem on the lower right, a trademark of Kanye.
This creative and very first piece from Goyard is what makes the Kanye West Robot backpack extremely valuable in the fashion world. Goyard, the French trunk and leather goods maker, is notoriously secretive and exclusive. In fact, they don’t have an online store, and only 35 stores worldwide are authorized to sell their products.
Elon.Space buys Kanye West’s Robot Face backpack
The 1/1 Goyard Backpack first resurfaced in 2021 and sold for $55.00. Luxury consignor Justin Reed then sold it to the Elon.Space team for $100,000 (50 ETH). Speaking of the sale, Reed said, “It was an honor to put this 1-of-1 item up for sale, and I’m more than happy to see it go to an exciting project like Elon.Space,”
So why did this new NFT project decide to buy such a remarkable piece of fashion history? Well, according to Elon.Space, it’s because of Kanye’s genius, which is how they envision their brand.
Elon.Space said, “Kanye is a creative genius who fits perfectly with the philosophy of Elon.Space. We wanted a product that felt iconic and of a moment that resonated with the project – that was it. As soon as Justin posted the product, we knew we had to text him immediately to get it.
The Elon.Space NFT Collection
In the next edition of the Elon.Space NFT Collection, all 420 NFT holders will have the chance to win the Kanye West Robot Face Backpack. Additionally, there will also be a gift of other physical items. These include clothes, candles and more.
The team behind Elon.Space chose Elon Musk as inspiration for their debut project, as well as the “meme culture” that follows the billionaire.
Elon.Space will combine memes, fashion and futuristic technology to create unique “phygital” products. This is one of the reasons why they bought the Kanye West backpack.
“Elon’s meme culture is why he’s the most accessible figure in the Web3 and NFT space. He loves DOGE, he goes to space, and he loves trolling. His personality is the epitome of billionaire Web3,” says a founder of Elon.Space.
The first NFT collection of 420 random, digitally recreated images will be tied to physical merchandise related to Elon Musk’s actual business ventures.
When is the Elon.Space NFT mint?
The Elon.Space NFT mint will take place in September. There is a pre-mint process, which contains an allowlist and a public mint. In addition to the Kanye West backpack, the team is also giving away “Mars & Beyond” candles before the mint. Join the official Elon.Space Twitter to know more.
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