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While shopping for yourself is fun (and boy, is it fun), there is something to buy for the little people in your life, whether it’s your own child, niece or nephew, or a referral, who takes retail therapy to the next level. And surely the best kind of retail therapy is shopping for children’s clothes.
We’re pretty sure it’s because of the miniature nature of these garments – tiny slippers, tiny jumpsuits and micro dresses – that get us add to cart so quickly. And it’s all the fashion designers, like Stella McCartney, Rejina Pyo and Charlotte Knowles, creating children’s lines all infused with the style and sparkle of their mainline collection.
Alongside fashion’s biggest names (hello The Row and Burberry), one can’t ignore high street staples such as M&S, Arket and John Lewis, whose practical kidswear will go the distance. Additionally, independent brands like floral threads, Polarn O. Pyret and vintage shop And they wear means the child in the wardrobes of your life starts out as green as they want to go.
So whether you’re looking for bold, loud hues or classic shapes and natural tones, these are the best brands of clothing for children and babies to shop now.
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