SurgePays, Inc. Launches New Personalized Private Label Gift Card
BARLETT, Tennessee, July 1, 2021 (GLOBE NEWSWIRE) – SurgePays, Inc. (OTCQB: SURG) (“SurgePays” or the “Company”), a blockchain technology company that is building a next-generation supply chain network which offers wholesale products and financial services for the underbanked that are more profitable than traditional distribution models, today announces a new program giving SurgePays customers the ability to create personalized gift card programs, by closed loop, private label for owners of convenience stores, mini-markets, tienda and bodega to offer to their retail customers. These private label gift cards provide additional convenience and loyalty opportunities for customers of these locations.
Brian Cox, Chairman and CEO of the Company, said: “This customizable loyalty card program is another of the many differentiated products and services that SurgePays uses to expand its network of independent stores. We intend to incorporate this into our “Blitz” initiative targeting the 34,000 inactive stores in our current database. In the same way that large retail and grocery chains and other high-end merchants offer personalized gift cards to their customers, our program creates the opportunity to deliver to our customers, the thousands of store owners in our network, the same ability to offer their retail customers the ability to purchase gift cards for use only in their own stores. This is another example of our strategy of empowering these small merchants and providing their customers with the same benefits they can see in other large retail stores, while recognizing the specific needs of this underserved community.
In a pilot of the program in four stores, SurgePays customers completed approximately 6,300 transactions in one month using customizable gift cards. Cards are only valid at the merchant who produces them and look like a branded gift card in every way, from the industry standard plastic design to the account numbers encoded on a magnetic strip that allows terminals to be issued. read when they are swiped. SurgePays believes that the benefits of the program include the continued development of customer loyalty, as well as a source of additional income through unused balances on purchased cards.
About SurgePays, Inc.
SurgePays, Inc. uses its blockchain software platform to deliver a full suite of prepaid financial services for underbanked and top selling wholesale products to independent convenience stores, mini markets, stores and independent bodegas more profitable than distribution models wholesale existing. Please visit www.SurgePays.com for more information.
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