Singer partners with Japanese Panasonic to expand distribution in Sri Lanka

Singer CEO Mahesh Wijewardene
Manish Sharma, CEO of Panasonic India and South Asia

Singer (Sri Lanka) PLC, the largest consumer durables retailer in Sri Lanka, has partnered with iconic Japanese brand Panasonic, a leading diversified technology company, to retail a wide range of consumer goods durable, electronic and household.

The range includes; AC, televisions, refrigerators, personal care, audio, irons, fans, microwave ovens, hot showers and vacuum cleaners at Singer showrooms nationwide.

Commenting on the significance of the partnership with Panasonic, Singer CEO Mahesh Wijewardene said, “We are pleased to enter into this global partnership with Panasonic as their commitment to providing consumers with a better life and a better world is going well. with Singer’s confidence and vision to elevate and enrich the ways of life in Sri Lanka.

The significance of partnering with Panasonic is that we give consumers the opportunity to purchase the full range of Panasonic products which will also enhance their brand presence.

Commenting on the partnership with Singer, Panasonic India and South Asia CEO Manish Sharma said, “We are delighted with the partnership with Singer PLC. Our products are known for their convenience, comfort, durability and low total cost of ownership, delivering a “better life” and a “better world” for consumers. Through this partnership, we hope to strengthen our brand presence in Sri Lanka and expand our geographic reach.

Singer has been in the business for over 140 years with over 430 outlets island-wide with an unrivaled presence throughout Sri Lanka with island-wide delivery, trusted warranty and after-sales service .

The Panasonic brand dates back to 1955 and was then a well-known brand for audio speakers. Panasonic is committed to creating a better life and a better world, continuously contributing to the development of society and the happiness of people around the world. Through this partnership, customers now have a more convenient and easily accessible way to purchase Panasonic products backed by Singer warranty and after-sales service through the nationwide network of retail outlets and a commerce platform. state-of-the-art electronics.

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